STILL LIFE (ROOTS, 2025-2026)
A classic Canadian cabin brought to life in studio as a backdrop to this still life series through set design and intentional styling.
MY ROLE
Develop a visual concept and story, bringing it to life through production with a mix of in-house and freelance talent.
STRATEGY Bringing a cabin into the studio through natural wood backdrops, vintage furniture, and familiar objects. Layered textures and thoughtful styling nod to the brand’s Canadian heritage.
ART DIRECTOR Rien BAUTISTA; PHOTOGRAPHER jeff rogers; STYLIST STEPH HUNG